i-mode Business Strategy

i-mode Content Forum Analysis of Australian i-mode Content Revenue

With the recent renaming of iClub Edit to i-mode Content Forum, and the publication of new Aims and Objectives, we have also opened our campaign for more Australian members.

New members of iCF can enjoy the following activies:

• Peer-to-peer networking to help members make the connections they need to enhance their business.
• Education about mobile content and the i-mode ecosystem, in the form of specific tours and seminars and conferences e.g. World i-mode Content Providers Conference.
• Occasional advocacy on technology and issues in i-mode.
• A knowledge-base providing access to opinions and trends within the membership, primarily through the website www.imodestrategy.com
• Liaison with NTT DoCoMo on matters of broad interest to content providers.
• Liaison with i-mode alliance partners on content issues and trends.

In addition, and of special interest to Australian content providers, and content providers to Telstra's i-mode service, is our unique analysis of content revenue for i-mode Australia.

Learn how the guided hand of Telstra in managing "my menu", plus the expectation of achieving attractive subscription prices, makes the initial projections and opportunities for content providers appear quite favorable for smaller players and new entrants into i-mode.

Join the i-mode Content Forum by emailing or contacting:

• Pascal Lorne - President pascal@i-cf.org +33 670 765 643 (France)
• Walter Adamson – Vice President, Asia-Pacific walter@i-cf.org +61 403 345 632 (Australia)
• Axel Dreyfus - Vice President axel@i-cf.org

Or register HERE and then email us we'll send you the full 6 page PDF report complete with assumptions, revenue projections, and key issues for content providers.

(Or simply post a comment below with your details, and we'll contact you.)

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Independent audits, analysis, project reviews and i-mode strategy business advice, seminars and round tables, conference chair and speaking, magazine articles and press comment - to discuss these and other opportunities, please call or email. | Walter | Email Walter | Call (Australia) +61 403 345 632. | Pascal | Email Pascal | Call (France) +33 670 765 643. | Subscribe to i-Mode Strategy.

i-mode Content Forum releases new Aims and Objectives

With the renaming of iClub Edit to i-mode Content Forum, we have also reviewed and reformulated the objectives of the Forum.

The statement of aims is as follows:

1. The Forum covers activities in the i-mode mobile internet business ecosystem for the production of both consumer-oriented and business-oriented content and technology.
2. The purpose of the Forum is to improve collaboration, cooperation, and business activities between members and their customers, such as carriers.
3. The value delivered by the Forum will be measured by the increase in business bought about through its activities.

   Join iCF

Activities of the Forum are focused on:

• Peer-to-peer networking to help members make the connections they need to enhance their business.
• Education about mobile content and the i-mode ecosystem, in the form of specific tours and seminars and conferences e.g. World i-mode Content Providers Conference.
• Occasional advocacy on technology and issues in i-mode.
• A knowledge-base providing access to opinions and trends within the membership, primarily through the website www.imodestrategy.com
• Liaison with NTT DoCoMo on matters of broad interest to content providers.
• Liaison with i-mode alliance partners on content issues and trends.

The full presentation of the aims of the Forum (PDF 7 pages) can be downloaded from here.

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Independent audits, analysis, project reviews and i-mode strategy business advice, seminars and round tables, conference chair and speaking, magazine articles and press comment - to discuss these and other opportunities, please call or email. | Walter | Email Walter | Call (Australia) +61 403 345 632. | Pascal | Email Pascal | Call (France) +33 670 765 643. | Subscribe to i-Mode Strategy.

I-clubedit welcomes new Vice-President, Axel Dreyfus

Tokyo-Japan: November 8th 2004

I-clubedit announces today that Axel Dreyfus, CEO of Index Europe, subsidiary of Index Corporation Japan, joins as Vice President of i-clubedit.

"It is a honor for me to join the association thanks to Pascal and Walter. This association of i-mode content providers is a great opportunity for its members to share and exchange experience and to contribute to i-mode global success."

"Axel was a pioneer in the European i-mode deployment. His vision and excellent network in Europe, Japan and USA in the mobile industry will bring high added-value to the expansion of i-clubedit. Welcome on Board, Axel!," adds Pascal Lorne, President of i-clubedit.

Index Corporation acquired a 60% stake in Axel's company Haiku SAS in January 2004.

i-clubedit is the world-wide club of i-mode content providers, with more than 88 members from Europe and Asia.

Megafilms.net, based in France and Italy, joins i-Club Edit

We welcome our newest content provider member into i-Club Edit, Megafilms.net and its directors François Barraud (France) and Luca Chiari (Italy).

Megafilms.net is an international business-to-business company for television and cinema professionals:

We are a business platform gathering and building a Network of European producers and professionals looking for providing you with best European TV programs and with a full range of services. We are offering for sales original and high-quality completed TV documentaries, animation, shorts & fillers to international television commissioning editors.

Some TV programs are offered as soon as development or financing stages for pre-sales or co-production. Moreover our shorts & fillers catalogue will fit as well e-content, communication and advertising professionals. We are also offering producers proper quality services thus allowing producers to optimize production management.

Within the television field we offer TV programs international distribution and assistance in seeking finance. And within the cinema field, we offer film marketing, script analysis and shooting production services.

CONTACT: Megafilms.net
66, avenue des champs elysées
75008 Paris - France
Tel : +33.388.312.310 Mobile : +33.663.425.914
Fax : +33.388.312.311
Website: www.megafilms.net

We welcome Megafilms.net to our i-mode content providers club.

i-club edit becomes worldwide!

Here's a post from Pascal Lorne's i-Club Edit announcing the new relationship between Pascal and Walter Adamson of i-mode Business Strategy.

I am at ETRE in Cannes with Walter Adamson one of the leading expert in i-mode industry.

He just joined i-clubedit's board as Senior Vice-President, Analysis and Strategy.

Walter will be launching the association's Australian chapter now!

Welcome to all Australian CPs. You are joining an existing community of over 80 members.

We have now completed the combining of our blogs into this i-mode Strategy site and Pascal and I will be offering news and analysis and connections for CPs and other members of the i-mode ecosystem across the globe.

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Independent audits, analysis, project reviews and i-mode strategy business advice, seminars and round tables, conference chair and speaking, magazine articles and press comment - to discuss these and other opportunities, please call or email. | Walter | Email Walter | Call (Australia) +61 403 345 632. | Email Pascal | Call (France) +33 670 765 643. | Subscribe to i-Mode Strategy.

About i-mode Strategy and the European Club of i-mode Content Providers

Pascal Lorne, Founder of the European Club of i-mode Content Providers and Walter Adamson, Founder of i-mode Strategy, have joined forces in their i-mode strategy and content publications and industry development activities.

The story so far... When I met Pascal at ETRE in Cannes we immediately discovered that we shared a strong alignment of our business objectives and our personal objectives and enthusiasm. We also both had ideas and complementary assets to help stimulate the i-mode ecosystem, and to build business links across the whole i-mode alliance network. By the end of lunch we shook hands and agreed to pool our talents and to meet in Japan in 3 weeks time. - Walter Adamson
Based in Marseille, France, Pascal Lorne is the Founder of Miyowa, a European leading company in mobile content including mobile personalization like 64-tone ringtones, screen savers, images download. Miyowa creates specificapplications and contents that meet the demands in various sectors like chatting & voting, ringtones & karaoke, travel & information, entertainment & games, and adult entertainment. Pascal has been an early pioneeer in i-mode in Europe working in and around developments and content providers for 4 years. See here en francais. He is the Founder of the European Club of i-mode Content Providers, with over 50 members. The club was created in April 2003 by 10 content providers aiming to exchange more information and co-develop marketing tools. It is a democratic, transparent and non-profit-making organization. All its members are exclusively content providers.	Based in Melbourne, Australia, Walter is Australia's leading i-mode business strategist and the Founder of Digital Investor. Walter helps IT and Telco service companies generate new business through new ventures, products and services. "Both big and small companies come to me when they feeel the urge to have an outsider give them an opinion about the state of their company, the market and the industry. They want to hear how the game's changing, how they're positioned, what they can offer to excite their customers over the next few years, and who can help them do it most effectively." "We hired Walter to complete a technology audit, but he gave us much  more -- he has the ability to identify business opportunities that benefit all sides, creating networks of customers, suppliers, investors  and intermediaries. His breadth of knowledge and willingness to push  himself beyond the brief are tremendously valuable." Zenon Pasieczny, Director, Saphet Capital Management Walter is an Member of and Independent Advisor to the ICT Strategy Board of the Government of Victoria.

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Independent audits, analysis, project reviews and i-mode strategy business advice, seminars and round tables, conference chair and speaking, magazine articles and press comment - to discuss these and other opportunities, please call or email. | Walter | Email Walter | Call (Australia) +61 403 345 632. | Email Pascal | Call (France) +33 670 765 643. | Subscribe to i-Mode Strategy.